Category Archives: Problem Practices

Communication behavior or analysis that is often counter-productive

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“Brain” or “Mind?”

                        Times Higher Education

Sometimes neuro-science needs to give way to more useful explorations of an individual that can be derived phenomenologically.

The study of human communication always calls into question the kind of language that will be used to describe a specific person or message.  This discipline has a long tradition of describing someone’s expressed intentions, verbal habits, and preferred appeals in their own words. And the language is description is usually pretty close to the ground, as when a scholar in political communication characterizes Barack Obama’s rhetoric as “cautious,” “detail oriented,” and prone to strings of qualifiers.  Of course we would need to know more.  But its clear that verbal demeanor obviously has something to do with the personality and character of the whole person: what is going on in their mind.

Over time, all of us gain insights into how others think and what they say by noticing the forces that have pressed in on their lives. This is a basic life skill.  When we say we ‘think we know another’s mind, we are expressing confidence that their particular history and life circumstances have made them at least somewhat transparent. We use this process to gain a sense of who another person “is,” and to make predictions about how they might react to events yet to unfold.

These core starting points are now more frequently being challenged by another class of analysts aspiring to be students of human behavior. More cognitive neuroscientists believe the keys to human conduct lie in mapping the organ of the brain; that human behavior can be understood in the aggregate rather than through the signature style of the individual.

 

Interest in the human brain risks outpacing what should be the continual human project of understanding the person as the possessor of a mind.

 

To be sure, the organ itself is awesome: composed of some 100 billion neurons (!) and incalculable numbers of potential neural pathways that can form consciousness and thought.  Thought itself is an astonishing process that allows nearly infinite sets of unique “circuits” and combinations. And, without doubt, we need neuroscience to learn how various centers function, and how the brain learns, ages, or is altered by biological or foreign agents.

But to study a brain is not the same as learning the features of someone’s mind. The sciences naturally aggregate data, looking for valid universal causes and applications.  And there’s the rub.  Interest in the organ risks outpacing what should be the continual human project of understanding the person as the owner of a unique consciousness. To my thinking, it is useful to know that the ear captures and sends impulses to the auditory cortex.  But my interest begins to flag if someone wants to track how the reception of, say, Beethoven’s Sixth Symphony spreads to other neural ‘circuits.’  It would be foolish to claim that nothing of interest could be learned.  But it still strikes me as the equivalent of trying to enter a door through the cat door. It would be more useful want to know a person’s reactions, their feelings and images the music evokes in them.  I short, I’d be interested in what they have to say about the experience.  Those insights would come mostly from queries about their prior experiences, making studies like MRI brain scans of people listening to music seem hopelessly reductionist. At some points, the sciences based on biological observation need to yield what can be learned from phenomenology of human experience.  The scientific method tilts toward not noticing individual uniqueness. And yet it’s our individual attitudes and dispositions that best explain why they behave as they do.

Who Really Owns “Our” Stuff?

In the long run there is something to be said for less manufacturing and more borrowing.  But its a painful transition. 

When we purchase a “product” these days it seems less like we have taken ownership of something and more like we have purchased a set of open-ended permissions. Our relationship to some products is now much more fraught with ambiguous limits about how they may be used, loaned or copied.  I’m still not sure who actually owns “my” music on ITunes. Apple treats every music customer like a supplicant. Ditto for e-book purchases from Amazon.  I can read them, but their portability beyond their approved platforms seems limited.  The same ambiguity exists with films purchased via a cable supplier.  I have access to the one film I did “buy” through our cable provider.  But it’s not like I can put it into my pocket and share it anywhere.  And just last week I was surprised to be asked to log on to a Microsoft site with a work password to look at my Word files on my home computer.  If we ever had the fortitude to read the fine print, we would find that the digital rights of a copy of something we think we “own” still belong to the seller.  Companies apparently pay people a lot of money to dream up ways to put strings on lots of different kinds of products.  They want to be gatekeepers.

It turns out the Tesla Automobiles appears to operate under the same logic. I can imagine that buyers of their electric cars are accustomed to leasing everything from from property to music. But to an older car buyer, it might take some attitude adjustment to get used to the idea that the performance characteristics and driving range of a given car can be reset remotely by Tesla.  Pay more, and they can send code to the car’s computer that will make it run longer or faster.

Without doubt, digital library books seem to work well.  In the case of libraries, we know that the borrowed book is never ours.  And it certainly is far more convenient when the return process can happen without having to travel to the library’s physical location.

Anyone who looks at offices or homes will notice the people still like to collect things. In my home CDs and books are still on the shelves.  There are even some 78s hanging around and ready to live again on a 1904 Victor record player. Sure, I could pay to have digital access to Irving Aaronson’s 1928 recording of Let’s Misbehave. It’s not Stravinsky, but it’s fun.  And sometimes an older medium is the message. Seeing a needle the size of a nail working through the old shellac recording is part of the experience of hearing Cole Porter’s  irreverent lyrics.

In the long run there is something to be said for less manufacturing and more borrowing.  but its a painful transition.  There are predictions by thoughtful people that even the age of the private automobile will pass.  It’s hard to imagine, especially if a person lives in a rural location.  I’m also from a generation when a car was seen as a freedom machine.  Then, the more open road was always an irresistible temptation.